Michigan athletics is about to begin a new and potentially iconic era.
The M Den, Michigan’s official merchandise retailer, offered an early look at the Wolverines’ new “Jumpman” gear from Nike (via Angelique Chengelis of the Detroit News). They’ll be the first college football team to feature Michael Jordan’s logo on their apparel after last summer signing a record deal — at least $173.8 million through 2031 — with the Oregon-based company.
— UofM DieHards (@UofMDieHards) July 19, 2016
— Freep Sports (@freepsports) July 20, 2016
Here is some of Michigan's new Nike apparel: pic.twitter.com/0vtI0RMfac
— Orion Sang (@orion_sang) July 20, 2016
Per MLive.com’s Nick Baumgardner, Michigan’s football and basketball teams will wear Jordan brand gear, while the rest of the school will stay under the Nike Swoosh. Instead of the traditional maize, Nike will use “Amarillo,” Spanish for yellow, but will be the only school to do so.
Michigan’s Jumpman uniforms will be unveiled in a press conference on Aug. 2. The school will officially join the Nike family on Aug. 1 after its deal with adidas ends on July 31.